Summary: Experienced interactive marketing leader with proven results in developing small to large-scale consumer and B2B web sites and executing integrated email campaigns. Key skill-sets include interactive marketing strategy, business process improvement, vendor relationship management, and effective team leadership. I enjoy finding innovative solutions to business challenges through the effective use of web-technology and web-based media in a creative team environment. Past and present roles have included experience in integrated marketing campaign (TV, radio, print, direct mail and web), targeted email marketing, results-driven web communications, strategy development, and online multimedia production
University of Colorado at Colorado Springs
MBA, Management, 2004 — 2007
Awarded Hispanic Education Foundation scholarship, and National Society of Hispanic MBA Scholarship.
Trinity International University
Bachelors, Interpersonal and Group Communications, 2000 — 2003
Program included courses in Group development theory, and psychology.
Miami-Dade Community College
Associate in Arts, Journalism / Mass Communication, 1993 — 1996
(No degree, credit transferred)
Courses taken in studio audio recording, copy and headline writing, layout, typography and graphic arts.
Joan Lindsey Personal Presentation Skills Training, CoSprings, CO — (May 2005)
Winning in a Web World: Online Strategies for Grassroots Advocacy, DC — (Jan 2007)
National Society of Hispanic MBA’s National Conference, Cincinnati, OH — (October 2006)
Macromedia Dreamweaver & Fireworks, Intermediate, Macromedia offices in CA — (2001)
Microsoft Access, Intermediate, Miami, FL — (2001)
WebTrends, Intermediate Certificate — (2001)
Adobe PhotoShop, 3 credit course, MDCC, Miami, FL — (1999)
Activities & Interests:
Volunteer communications, email and e-marketing consultant for Latin American relief and missionary non-profit. http://www.reachinglatinos.com
Member of the Board of the National Society of Hispanic MBAs Denver Chapter (http://denver.nshmba.org)
Business blogger at http://denvernshmba.blogspot.com.
Instructor, Leadership Institute “Email and the Internet from an Organizational Perspective” Washington DC. (2007)
Presenter, Lyris Email Marketing, NSHMBA 7th Annual Conference and Career Expo (2006)
Presenter, Social Networking and Viral Web Marketing, NSHMBA U, Annual Board Leadership Training (2006)
Groups and Associations:
American Marketing Association, International Association of Business Communicators, Usability Professionals’ Association, National Society of Hispanic MBAs, and Information Architecture Institute.